Freezerburns - The Internet's Only Frozen Food Review Show

30 Mar, 2009

Sponsored Review: Haagen Dazs Five Ice Cream

Posted by: Gregory Ng: The Frozen Food Master


Haagen Dazs is synonymous with quality when it comes to frozen delights. So when they approached me to try out their new line of ice cream flavors called Five I was anxious to dig in. Each one of these flavors contain only five pure ingredients. Sure, there are the usual vanilla bean, mint, coffee, and milk chocolate flavors but Haagen Dazs also added some unique flavors like Passion Fruit, Brown Sugar, and Ginger too.

Reviews such as these are given a “Sponsored Review” tag because the manufacturer has provided Freezerburns with product samples. Freezerburns accepts no payment or gifts (outside of free product samples) when reviewing products and all products both company provided and purchased are reviewed honestly and bluntly.


FreezerBurnsTM is a video review show on a mission to deliver you real reviews and real answers to one of life’s most stressful decisions: choosing the best frozen foods on the planet. Greg is the Frozen Food MasterTM and acts as both food critic and guinea pig. Join him every tuesday and friday as he eats his way through the freezer aisle one box at a time, only on Hungry Nation.

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Category: 4 Star|Desserts|Haagen Dazs|Snacks|Sponsored Review|Video Reviews



View Comments to "Sponsored Review: Haagen Dazs Five Ice Cream"

1 | Pat

March 30th, 2009 at 5:11 pm

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Hey, Greg! Toffee is indeed made from brown sugar. I make a batch every Xmas from my mom’s recipe: !# butter, 1# brown sugar & cook slowly on stove top to 310F (takes about an hour).

I’ve been enjoying your show ever since you were on WineLibraary with Gary V.

2 | Donovan

March 30th, 2009 at 8:55 pm

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great review here. I LOVE mint ice cream… and seeing your strong positive reaction to the “five” series is intriguing to me. i cant wait to try this myself!

3 | Bear Silber

March 31st, 2009 at 2:31 am

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Awesome review! You must now officially be “The Frozen Food Master”, we’ve known it around these parts for quite some time….but receiving free swag! Now that’s a great perk…Haagen Dazs on the house. Who else has contacted you? That is SO cool.

I don’t know how I feel about the lack of texture. I think with all the different types of ice cream (and especially how Ben & Jerry’s does it) people are used having chunks in their pints. I think though it might be refreshing. It would be interesting to see someone do a a review blindfolded of these versus other brands.

4 | Eric

March 31st, 2009 at 3:31 am

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Good stuff Greg. That’s awesome that the folks at Haagen Dazs are sending some free grub your way, hopefully we’re have more like this. I know you got these for free, but it’d be interesting to know if these cost more (or less) than regular ice creams from Haagen.

5 | Mina

March 31st, 2009 at 3:49 am

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You mentioned that they tasted really fresh. My concern is, since you got it straight from Haagen Daz, you recieved a very fresh batch. What about a batch that you’d pick up from the local grocer?

That aside, your positive response to the milk chocolate and mint will probably send me on a trip to pick up a container for myself.

6 | Gregory Ng: The Frozen Food Master

March 31st, 2009 at 3:54 am

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@Pat Thanks for the info on Toffee and glad to have picked you up as a viewer from WLTV!

@Donovan Yes, the mint rocked. Still thinking about it actually.

@Bear The texture thing I can’t help you with. But even despite the lack of chunks, it was so flavorful.

@Eric Thats a good question Eric and one that I am not able to answer. I will try to get back to you on that one. Or if anyone has already purchased these maybe they can answer too.

@Mina Thats an interesting point regarding the freshness. I would say the freshness factor had more to deal with the purity of the ingredients. It felt and tasted like homemade ice cream. No xamthum gum here!

7 | Sara

March 31st, 2009 at 8:56 am

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Wow, that was so awesome of Haagen to give you all those ice cream tubs! I’m a big ginger fan, but I just can’t imagine eating it cold in ice cream… I think I’m going to buy the chocolate when I go shopping today :) Great review!

8 | kay

March 31st, 2009 at 3:33 pm

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I hope every frozen food company in the universe is now researching the ways they can get frozen product to North Carolina. u go

9 | robin

March 31st, 2009 at 3:45 pm

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Okay, I’m jealous! Five free tubs of Haagen Daz? What I don’t get is ginger. Isn’t ginger spicy? So is the ice cream sweet & spicy? I think I’ll leave that one in the store.

10 | Trish

April 1st, 2009 at 1:36 pm

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Good news–my local supermarket carries Five.

Bad news–all the cartons have tons of frost on them.

The Brown Sugar and Chocolate flavors sound most intriguing. The only one of the flavors you tried that I would avoid is Mint because I loathe mint.

11 | Gregory Ng: The Frozen Food Master

April 1st, 2009 at 2:51 pm

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To answer people’s questions, my contact at Haagen Dazs relayed this,

“To answer your question, the Haagen-Dazs Five series is available nationwide for a suggested retail price of $4.39 per carton, which is the same as other regular Haagen-Dazs products.”

12 | Meg

April 2nd, 2009 at 9:12 am

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Greg, once again awesome review. I’d like to try the Brown Sugar. Is the mint, spearmint or peppermint?

BTW, have you tried HD’s Special Reserve? OMG, they are to die for, especially the Caramel with “salted choc chunks” the perfect blend of sweet and salty. Only bad thing is that the salt keeps the ice cream a little softer than normal.

13 | Malcolm

April 2nd, 2009 at 8:19 pm

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We have original Haagen Daaz in Mexico, but it costs the equivalent of about $9 USD per pint. I sure hope the “Five” sub-brand shows up here…I am anxious to try the Mint, even at those outrageous prices.

14 | mike31677

August 23rd, 2009 at 5:37 pm

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wow greg your damn lucky free icecream!! 7 and haggen daz is like the most expensive icecream must be good to be the frozen food master but great review i would defiantly pick up the mint and chocolate but i can get a 2 liter of breyers for same price as that little tub u had so i cant but breys probably has more then 5 ingredients so its a gamble

15 | Jennifer

October 7th, 2009 at 8:20 am

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as an FYI: original haagan daz flavors typically only have 5 ingredients as well. for example their original Coffee and 5 Coffee both have the exact same ingredients: milk, cream, sugar, egg yolks, coffee. the others are the same as well. i guess their brilliant idea was to put the same icecream in a different package and hope people will buy it thinking it’s different…

oh well, still tastes great. :)

16 | Mariam

December 17th, 2009 at 6:42 pm

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The ginger flavor is absolutely fantastic. Obviously you have to like the flavor of ginger to appreciate it, but it's fabulously gingery. I think I'm going to try it with some dark chocolate syrup on top since I like chocolate covered ginger.

17 | Mariam

December 18th, 2009 at 1:42 am

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The ginger flavor is absolutely fantastic. Obviously you have to like the flavor of ginger to appreciate it, but it's fabulously gingery. I think I'm going to try it with some dark chocolate syrup on top since I like chocolate covered ginger.

18 | Ellie

July 29th, 2010 at 12:30 am

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That's hilarious. I love marketing.

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